Press ReleaseSource: K's Media

K's Media Launches Dynamic-Media-Advertising Campaign at China's High End Golf Courses
Wednesday October 21, 7:00 am ET

BEIJING, Oct. 21, 2009 (GLOBE NEWSWIRE) -- K's Media (OTCBB:KVME - News), provider of premium brand advertising to targeted high end audiences through an innovative media platform installed in karaoke clubs, business entertainment centers and now golf clubs, throughout China, reported today that the Company has created the first and only dynamic media advertising program to be broadcast in China's golf courses. Strategically placed screens in each club feature revolving broadcasts 60 times daily to effectively strengthen brand recognition. China, according to the Washington Post, is the new hotbed of golf primarily because it is developing a burgeoning middle class made up of successful small and medium size business owners and senior level government officials who have time to pursue new interests. The Company believes that these trend setters, who lead an active life style, are most likely to consume luxury goods.

Andy Pang, CEO of K's Media stated, "today China boast more than 200 world class golf courses and current golfing enthusiasts of almost 4 million are growing at the rate of 20% per year. According to the Wall Street Journal, urban household spending in China was up almost 9.2% for the first half of 2009." Mr. Pang added, "When we combine these two facts it seems clear that the consumption of luxury brands by this captive highly targeted and growing audience of golfers should be a winning formula for the Company and its shareholders."

About the Company

K's Media was founded in 2007 and is headquartered in Beijing with offices in 6 major cities in China. It also has partner offices located in 20 additional cities across China. K's Media provides a target focused platform to audiences that are China's top income earners while competitors are more focused to the mass audiences. The Company places luxury brand advertising in high end business entertainment clubs on behalf of its clients. These clubs are popular entertainment establishments in Asia that rent private rooms containing karaoke singing equipment, typically to groups of friends and business colleagues and associates. The Company has signed exclusive agreements with voice on demand (VOD) vendors for the club's karaoke system, therefore advertising programming is easily integrated with the existing VOD vendor software. To date the Company has signed exclusive advertising venue contracts with nearly 400 high end entertainment / business clubs in 11 cities across China. Since selling efforts started in November 2008, the Company has successfully attracted such premium brands as: Motorola, Aston Martin, Acura, Remy Martin, Glashutte, Evian, and Budweiser to name a few.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995

The Statements which are not historical facts contained in this press release are forward-looking statements, which are based largely on the Company's expectations and are subject to various business risks and uncertainties, certain of which are beyond the Company's control. Words such as "expects," "anticipates," "targets," "goals," "projects," "intends," "plans," "believes," "seeks," "estimates," variations of such words, and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are only predictions that speak as of the date hereof and are subject to risks, uncertainties and assumptions that are difficult to predict. Therefore, actual results may differ materially and adversely from those expressed in any forward-looking statements. Factors that might cause or contribute to such differences include, but are not limited to, those discussed in our reports on file with the Securities and Exchange Commission. You are cautioned not to place undue reliance on these forward-looking statements that speak only as of the date hereof. We undertake no obligation to revise or update publicly any forward-looking statements to reflect any change in the expectations of our management with regard thereto or any change in events, conditions, or circumstances on which any such statements are based.


Contact:
K's Media
Michael Murray
805 287 3804
www.mediaks.cn

Source: K's Media


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